As many places in Japan are unbearably hot and humid in summer, Japanese people have devised various techniques to cool themselves off in summer. This article will introduce you to various ideas, even…

Senshu, the southwest area of Osaka, is a veritable treasure house of history, culture, nature and gastronomy! And home to a festival culture spreading all over its towns and drawing spectators from a…

At an izakaya (Japanese-style bar), you may often hear someone shouting “beer to start with!” from somewhere. Japanese beer goes well with Japanese dishes. Many Japanese people like beer and usually o…

Find the keyword in free magazine “att.JAPAN,” fill it in the form below together with the rest of the necessary information and send it to us. After a draw, the lucky winners will get a voucher for a…

Festivals & Events in Sapporo The Representative Event of Sapporo: Sapporo Snow Festival The festival started in 1950, when local junior high and high school students created six snow statues in O…

Drinking Culture of Sapporo Sapporo Beer Garden Sapporo Beer is one of Japan’s leading beer brands. The Sapporo Beer Museum next to the garden introduces you to the history of Sapporo Beer. You can se…

Sapporo is the center of Hokkaido. The city is laid out in a beautiful grid pattern and is blessed with abundant nature and exquisite foods while being a big city with a population of 1.95 million peo…

Just a couple of hours from Tokyo and filled with historic architectural structures, onsen hot springs and spectacular nature, Tochigi is a destination that will certainly delight you. History Nikko T…

Sake is a creation of nature and climate in Japan. Sake attracts many people because it has an abundant variety of tastes and can be enjoyed in various ways. There are said to be more than 1,500 sake …

At the forefront of high technology but with streets echoing memories of times past. Walk with us through Kanda and Akihabara and experience a unique blend of old and new. Kanda Tradition ・Kanda-jinja…

2014 pourjours Valentines day chocolates!! Champagne, Cafe cream, Honey citron, framboise, citron. ACCESS: AOYAMA Bldg. 101, 3-15-9 Kita-Aoyama, Minato-ku, Tokyo 107-0061 Tel：03-6418-9841 OPEN:11:00-1…

Shichinohe Town, Aomori Prefecture Pick and Eat Delicious Apples in Aomori! Heartwarming Journey to Shichinohe in Autumn Entry accepted! November 1 (Sat)-3 (Mon/holiday), 2014 Participation fee of the…

With our new promotion, the pass is now available in the “Tohoku area” or “Nagano, Niigata area” of your choice, from April 1, 2016. Why not take the journey to enjoy the true enchantment of spring? T…

Autumn leaves (momiji) are one of Japan’s natural wonders. As temperatures go down, green leaves of summer in the mountains and valleys gradually turn into various shades of red and yellow. Let’s grab…

GALA Yuzawa, directly accessible from the Shinkansen train, and the Tohoku region’s ski resorts offer magnificent snow vistas and some of the best snow-related activities in Japan. 1. GALA Yuzawa Mina…

The cherry blossom season comes later to the Tohoku, Nagano, and Niigata areas than it does to Tokyo and western Japan. Why not take the time to enjoy some of the famous cherry-viewing spots as they g…

Get a convenient and economical “JR EAST PASS,” and visit the Tohoku, Nagano, and Niigata areas covered with fresh green leaves of early summer. Here are several places where you can recharge in fresh…

Thanks to its Shinkansen (bullet train) platform, Himeji has an easy access to all the major cities in Japan. After a visit at Himeji Castle, you can stretch your legs and enjoy picturesque scenery as…

I joined an event on August 6 last year in which I wore yukata (cotton kimono), walked around Ryogokou in Sumida City, and experienced a variety of activities. With an English-speaking guide, we were …

These tickets have been very popular among travelers since their launch on April 1, 2016. The period after the new green leaves in spring and before the heat of midsummer is perfect for escaping the c…

There are many attractive places where you can fully enjoy the best part of winter in the Tohoku area and Nagano-Niigata area as well as other areas surrounding Tokyo. We will introduce you to places …

Welcome to Japan’s autumn season of color! Here are some of the best spots to enjoy it! The JR EAST PASS is convenient and affordable and allows travel throughout Japan. Tohoku, Nagano and Niigata reg…

When most people say “Tokyo” they are thinking of skyscrapers, bustling entertainment districts and malls brimming with every kind of merchandise imaginable. Still, the big lake, the forest and the lu…

Japan is readily associated with technological innovations, and one of the many subcultures that owe its roots to Japanese technological prowess is that of the video gamer. From the humble systems of …

Take a train on the Chuo Line from Shinjuku, and you will be in Suginami in about 10 minutes. The city has attractive towns, including Koenji, Asagaya, Ogikubo, and Nishi-Ogikubo, all famous for uniqu…

Do you like Japan’s nihonshu (sake)? Wouldn’t the gastronomical side of your travel in Japan be richer if you tried some of the local varieties? Each area has its own particular rice and its own parti…

he Tateyama Kurobe Alpine Route is a world-renowned mountain tourism route that provides beautiful natural scenery in each season. (The route is closed from the end of November through the end of Apri…

Cherry trees burst into blossom in spring only to last less than two weeks. Beautiful delicate blossoms make their brief flowering period and the shower of falling petals even more impressive. Indeed,…

“JR EAST PASS,” a discount ticket sold by JR EAST, enables you to visit many kinds of unique snow resorts. Let’s go to snow resorts this winter! 1. Nozawa Onsen Snow Resort One of the olde…

Narita Express has announced a fantastic discount! One-way ticket from Narita airport is only 1,500yen, only for foreign visitors! For more info please go to http://www.jreast.co.jp/e/nex/index.html I…