Mt. Fuji is the iconic peak that captivates not only Japan but people around the world. At the foot of this majestic mountain lies Shizuoka Prefecture, a region brimming with superb scenery, historical and cultural landmarks, diverse hot springs, and a wealth of agricultural and seafood products. For this article, a member of the att.JAPAN editorial team, hailing from Shizuoka, joined a two-day press tour hosted by JR Central to rediscover the allure of the hometown. We bring you a glimpse of this journey filled with culinary delights, stunning scenery, and cultural experiences, all while staying close to Mt. Fuji!
JR Central’s “Morenaku Fujisan” campaign offers an array of experiences paired with Mt. Fuji as the centerpiece. Activities include cycling with Fuji as a backdrop, scenic flights over the mountain, and relaxing hot springs and accommodations with mountain views. This article highlights some of the 38 curated plans. See here for details: https://recommend.jr-central.co.jp/shizuoka-tabi/ (Website available in Japanese only) https://recommend.jr-central.co.jp/shizuoka-tabi/
A Spectacular Experience of Bonito Grilled Over Straw (Yaizu City)
Less than an hour from Tokyo by Shinkansen “Hikari,” our group gathered at JR Shizuoka Station before heading to the neighboring city of Yaizu by bus. Our first stop was Kawanao, a bonito processing facility founded in 1877. Here, we had the chance to try the region’s specialty: bonito grilled over straw, followed by a tasting of freshly prepared tataki (chopped bonito). Yaizu holds the title of Japan’s largest port for frozen bonito landings. At Kawanao, they process and sell a variety of products, including namaribushi (boiled and smoked bonito) made from fish landed at Yaizu Port.
The storefront of KawanaoFrozen bonito delivered from Yaizu Port
After learning about the bonito fishing industry from a skilled professional, we observed the process of grilling bonito over burning straw. The towering flames were truly spectacular, rising high above our heads. Soon, the air was filled with the unique, savory aroma of the straw.
Grilling bonito over burning straw
The grilled fish was then cooled in the mineral-rich deep-sea water of local Suruga Bay before being filleted. The artisans’ precise knife skills were mesmerizing to watch.
Skillfully filleting the grilled bonito
The freshly prepared tataki—crispy on the outside while rare inside—was incredibly flavorful, with the rich fat melting in the mouth. Paired with ponzu sauce or salt, the taste became even more nuanced. We also enjoyed namaribushi alongside the tataki.
Bonito tataki (foreground) and namaribushi
Strolling Along the Coast at Fishuna Park (Yaizu City)
Next, we visited Fishuna, a seaside park nearby. The park features tidal pools where visitors can interact with marine life, a fishing zone, and open spaces for various activities. A heart-shaped monument inspired by waves and bonito celebrates Yaizu’s local culture. Visitors can also capture scenic photos with Mt. Fuji in the distance. Unfortunately, during our visit, Mt. Fuji was shy and mostly hidden behind clouds. Our tour guide encouraged us to “see it with our heart’s eye”—a wonderfully optimistic perspective.
Heart-shaped monument inspired by waves and bonitoOn clear days, Mt. Fuji is visible in the distance
Praying for Beauty at Fujisan Hongu Sengen Taisha Shrine (Fujinomiya City)
After leaving Yaizu, we headed to Fujisan Hongu Sengen Taisha Shrine in Fujinomiya City, located in the eastern part of the prefecture. Dedicated to Mt. Fuji, this sacred site is the head shrine of the approximately 1,300 Sengen shrines across Japan. The area above the eighth station of Mt. Fuji is considered part of the shrine’s grounds, with its Okumiya shrine located at the mountain’s summit.
The history of Sengen Taisha dates back to 27 BC according to legend, when the emperor at the time sought to calm Mt. Fuji’s volcanic eruptions. By the early 9th century, a grand shrine was constructed at its current location. Since then, it has attracted the devotion of many renowned samurai, including Tokugawa Ieyasu (1542–1616), the first shogun of the Edo shogunate. Of the 30 structures he donated, the Romon Gate, the main hall, and the worship hall remain today. The shrine grounds are also home to 500 cherry trees, making it a popular spot for cherry blossom viewing.
The main buildings of Fujisan Hongu Sengen Taisha Shrine
On our visit, we made a wish for beauty to the shrine’s deity, Konohanasakuya-hime, a goddess from Japanese mythology celebrated as a paragon of beauty. Visitors can write their wishes on a special paper and submerge it in the spring water flowing throughout the shrine grounds. As the paper soaks, a message from the goddess is revealed.Gazing at the crystal-clear surface of the sacred water in the tranquil atmosphere of the shrine, I felt refreshed, as if both body and mind had been purified.
Wakutama-ike Pond, filled with spring water from Mt. Fuji
Afterward, we paid our respects at the worship hall and then visited the nearby shrine office. There, we received the shrine’s beautifully illustrated goshuin seal stamp along with a special cypress storage case to commemorate the experience.
Receiving a goshuin stamp and wooden case
Across the street from the shrine, local food vendors offer Fujinomiya yakisoba noodles, Shizuoka-style oden, and other regional specialties. One highlight is the Mikuji Mochi, a unique sweet served with a fortune slip.
Mikuji Mochi, a lucky dessert
Just as we were about to leave the shrine, the clouds covering Mt. Fuji parted briefly, allowing us a glimpse of the majestic mountain at dusk. Believing this was a blessing from the shrine, we quickly captured the moment with our cameras.
The torii gate at twilight, with Mt. Fuji peeking through the cloudsMt. Fuji briefly visible through the cloudsOn clear days, the view is like this
Staying at Awashima Hotel, a Luxury Hotel on an Uninhabited Island (Numazu City)
With our spirits uplifted, we boarded the bus to Awashima Hotel, a luxury resort located on an uninhabited island in Numazu City. Opened in 1991, this hotel features all ocean-view suites, with most rooms offering a wonderful view of Mt. Fuji. Due to its location on an uninhabited island, the only way to access the hotel is by boat. After disembarking from the bus, we boarded a small boat and arrived at the hotel’s pier in about three minutes.
Awashima Hotel at night
The interior of the hotel exudes European elegance, featuring a grand atrium lobby, a gallery adorned with various paintings, and a music hall with a classical atmosphere. There are also onsen facilities where guests can unwind in a large communal bath or outdoor rotenburo bath, melting away the day’s fatigue.
The luxurious atrium lobbyA gallery lined with artworks
Dinner was served in the music hall, where we enjoyed a full-course French meal. The menu highlighted local seafood, including white grunt and flounder, offering a taste of Numazu’s coastal treasures.
As the soothing sound of waves served as my evening lullaby, I went to bed wishing for clear skies and a perfect view of Mt. Fuji the next day.
I am from Shizuoka, with Mount Fuji in the background. I lived in Korea for four years and in China for 11 years. I majored in literature for my undergraduate and graduate degrees. I love strolling around in a city, listening to pop music, taking a ride in trains and cars, and visiting observatories in high-rise buildings. I have a sweet tooth.